Six things to look for in a REALTOR®

Dated: September 19 2020

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To know what to look for in a Realtor that you will work with, it helps to think about what this person will be doing for you. First, your Realtor will be your representative. He or she will be your face and voice to the agent and principle on the other side of your transaction. You’ll want a person you can trust, and of whom you can feel proud. Your Realtor will guide you through a mountain of confusing forms to sign—he/she better be smart enough to know what they mean, and which ones you need to consider carefully. A big part of a Realtor’s job is explaining and interpreting events. Someone who keeps secrets from you and hopes you don’t ask about certain things could be laying down land mines for you to trip over. Your Realtor should be someone who will speak frankly with you, and not always tell you what you want to hear. A truly professional Realtor will be 100% committed to your best interests, because sometimes what’s best for you is not what’s best for your Realtor. Finally, since you will be spending considerable time together for a month or two, your Realtor should be someone whose company you enjoy!

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As a residential real estate executive with an extensive background in corporate marketing, I am able to apply unusually strong skills in marketing communications, e-marketing, strategic planning and ....

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