Show them that you mean business

Dated: January 24 2021

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Here’s a painless way to increase your chances of success buying or selling a home—handle all your real-estate communications and appointments professionally. That means being prompt and responsive when you need to provide information to your Realtor, escrow officer, lender, or potential transaction partner, and keeping appointments like a professional.

On time is late. Early is on time.

Your Realtor should be meeting these high standards in their service to you, because their business depends on it. If they aren’t, then you probably will want to look for another Realtor. They won’t chastise you for being tardy or vague, because you’re the client, but you also have a great deal at stake. You’re pursuing one of the largest transactions of your lifetime. When you display professionalism, it inspires your business partners to go the extra mile for you. If you seem lackadaisical, it could tempt a person on whom you’re relying to let things slide. “The document was late because the buyer was unresponsive,” they might say. The impression you make on a potential transaction partner can easily influence whether a buyer writes an offer on your house, or whether the offer you make is accepted by a seller.

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DAVID DUNLAP

As a residential real estate executive with an extensive background in corporate marketing, I am able to apply unusually strong skills in marketing communications, e-marketing, strategic planning and ....

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